I am experimenting with SproutSocial this week, and my overall reaction has been “wow, this is powerful.” It has great analytics capabilities, extensive monitoring tools, and the ability to schedule or queue posts. That last one, the Sprout Queue is pretty cool…it is built on the concepts started by BufferApp, and is a direct competitor to… Continue reading Sprout Social, First Impressions
Tag: monitoring
Monitoring your brand online
“If you care about your customers, your product, or your reputation, you must monitor your brand online.” – Me, 2012 If you are responsible for a brand of any size, people are talking about their experience with you, your products, or your services. These conversations aren’t all public, but many of them are and you… Continue reading Monitoring your brand online